Tuesday, February 20, 2007

$1 per day Eliminates Six Tonnes of CO2


About five years ago I signed a contract for a flat rate for electricity. That contract is now up for renewal. While I do not regret my decision, the world is very different now then it was just five years ago.

Indicative of this change, in 2005 a little company by the name of Bullfrog Power jumped onto the scene. Bullfrog Power is an Ontario electricity distributor that sources all of its energy from renewable or EcoLogo certified sources.


Prompted by the contract renewal my husband and I took a careful look at Bullfrog as an option for our household electricity supplier. What we found out was a pleasant surprise. Yes, getting our electricity through Bullfrog is more expensive, we estimated about $1 extra per day. However because the energy we use would come from non CO2 producing sources, we will be reducing our CO2 production by about 6 tonnes per year!


The way it works is that although we will continue to draw our electricity from the Ontario power grid, Bullfrog will purchase and put into the grid the equivalent power from non CO2 generating sources. The more people that purchase their power through Bullfrog, the greater the percentage of green energy in the grid.


In addition to CO2 reduction, I see the even greater benefit of helping to develop alternative energy sources. One of the major challenges that alternative energy producers face is that to make the cost of renewable energy affordable there must first be a significant demand [economies of scale]. The catch 22 is how do you create the demand needed for supply without first having supply! What companies such as Bullfrog enable the average individual to do is to help build that demand for a relatively small additional cost. This is what I see as a significant long term advantage.


Ribbitt!

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